The striking grey and orange packaging has been designed to give the whole product range greater impact in the branch and to help stockists to increase their sales. The new packaging can be seen within Centurion Europe’s new 2011 catalogue.
Paul Kantecki, Managing Director of Centurion Europe, explains: “Not only have we redesigned the packaging but the quality of the abrasives has changed from DIY to Trade increasing product durability and performance, all of which has been achieved without having to pass on any increase in cost to our customers.”
The 2011 catalogue contains over 22,000 products, with more than 500 new lines, as well as full colour product images and a simple ordering system, making selection easy for customers. The catalogue is backed up by the company’s exceptional customer service, which means all stock items can be delivered within 48 hours. Centurion Europe’s comprehensive range includes everything from plumbing and electrical accessories to tools for DIY, locks, nuts and bolts through to decorating, paints and stencils.
Centurion Europe provides a high level of merchandising support to its customers which includes producing its own bespoke designs of point of sale items, banners, posters and display units, all proven to increase sales for stockists.
Paul Kantecki continues: “We have built our reputation on creating long term partnerships with customers, to help them to maximise sales of hardware, DIY accessories and tools. What we offer is an unbeatable service and a product offering to match.”
Centurion Europe prides itself on providing a quick, flexible and responsive service, which includes 97 per cent plus stock availability, delivery within 48 hours and excellent customer service.
Centurion Europe has extensive facilities, including an 80,000 sq.ft. distribution centre in Doncaster and a national network of representatives who can provide merchandising and sales support. The company has an excellent track record in supplying a whole range of stockists from small independent stores to national merchants for the past 20 years.